Mustache Ride

Dear friends,

Please consider this a personal invitation to participate in the second annual St. Louis chapter of March Moustache Madness. This organized homage to the badly maligned mustache originated in Baltimore, where it has become increasingly popular each year, exalting and embracing that little lip warmer to a status beyond mere hipster irony. If you are interested in participating, all necessary information follows.

Feel free to spread the word to your friends. Eventually, they’ll thank you.

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Step 1. Use the month of February to cultivate a nice growth of facial hair. Full beards are a warm, cozy option for this harsh winter month.

Step 2. On the morning of the first day of March, shave off all excess facial hair to let your mustache shine as a beacon of masculinity and style above your upper lip.

Step 3. Wear your mustache with pride. For the entire month of March.

Step 4. During the last weekend of March, there will be a top secret mustache party. You must have a mustache to get in (this applies to the ladies, too). There will be mustache dances, mustache music, and other assorted mustache-related activities. Prizes will be awarded, libations will be consumed, general rowdiness will ensue.

Step 5. Convince a friend to do it next year.

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